Last Revised: March 7, 2007

Coca-Cola Ltd., operating at Suite 100, 42 Overlea Boulevard, Toronto, Ontario, M2H 3B8 (referred to in this Privacy Policy as the "Company") respects the privacy of every individual who visits our websites. This Privacy Policy ("Policy") outlines the information the Company may collect from visitors to our websites hosted in the United States and how we may use and disclose that information.

We encourage you to read this Policy before using any of our websites. Your use of a website of the Company signifies that you agree with all terms of this Policy, so please do not use our websites if you disagree with any part of this Policy.

The Company may collect personal information about you (such as your name, screen name, postal address, (mobile) telephone number, mobile carrier and model, date of birth, gender, e-mail address, password, acceptance of this Privacy Policy, opt-in/opt-out to receive e-mails, security key from image). Although you may be able to access some of our websites without being required to register or provide personal information, certain websites and sections of our websites may require registration. In addition, if you choose to contact us to ask a question, we will collect your personal information so that we can respond to your question.

The Company may collect personal information online for all legal purposes, which include, but are not limited to:

Games, Contests and Promotions. The Company offers games, contests and other promotional activities that may require online registration. Persons wishing to participate in those activities are asked to provide certain personal information. Some of the information requested for this purpose is optional, but other information, such as email address or street address, is mandatory because it will be needed to notify and identify winners, or to deliver promotional rewards. Also, some activities may require the selection of a user ID and password by the participating individual.

"Contact Us" and Comment Features. The Company encourages visitors to its websites to contact us with questions and comments. Email addresses and other information of persons using these features may be collected in order to facilitate our responses to those inquiries.

Purchases of Merchandise. The Company websites may offer individuals the opportunity to purchase branded or other merchandise online. In connection with those purchases, customers may be asked to submit personal information, such as shipping addresses and credit card information, which is required to complete the transaction. The Company may also offer a Membership program, through which purchasers of its products may receive discounts on their online purchases. Membership registration may involve the submission of personal information to the Company and assignment of a user ID and password.

Special Promotions and Product Information. The Company also may offer you the opportunity to provide you with email/fax/postal mail/telephone updates and announcements concerning our products and special promotions. Personal information you have provided to the Company may be used to facilitate those communications.

Additional Services. The Company also may offer you the opportunity to participate in promotions and other activities utilizing offline technology such as SMS (short message service) and MMS (multimedia message service) for mobile phones. If you elect to participate in such activities, you may be asked to submit personal information such as mobile phone numbers.

Community Functions: Coca-Cola websites may make available chat rooms, instant messaging clients, forums, bogs, message boards, social networks and/or news groups at various times. Please remember that any information you disclose in these areas becomes public information and you should exercise caution when deciding to disclose your personal, financial or other information in these forums. The Company cannot prevent such information from being used in a manner that may violate this Privacy Policy, the law, or your personal privacy and safety and is not responsible for the results of such postings.

Except as provided herein, the Company will not sell or rent personal information about you to unaffiliated third parties.

We may disclose personal information you have provided through our websites, for the above purposes, to persons or companies that we retain to carry out and other activities for which you have registered or in which you have otherwise asked to participate. In particular, we may for these purposes transfer information to any country (including the USA and other countries which may not offer the same level of data protection as Canada). We also will disclose personal information if required by law, including compliance with warrants, subpoenas or other legal processes.

The Company requires persons and companies to which it discloses personal information to restrict their use of such information to the purposes for which it has been provided by the Company, to adequately protect the information, and not to disclose that information to others. The Company cannot be responsible, however, for any damages caused by the failure of unaffiliated third parties to honor their privacy obligations to the Company. Similarly, the Company is not responsible for the privacy policies and practices of other websites that are linked to our websites.

Personal information relating to you may also, for the above purposes, be transferred world-wide throughout the Company's world-wide organization including to other related entities. In particular, we may transfer information to any country (including the USA and other countries which may not offer the same level of data protection as Canada).

In addition to these limited disclosures of personal information, the Company may provide its affiliates or unaffiliated third parties with aggregate information about visitors to our sites. For example, we might disclose the median ages of visitors to our websites, or the numbers of visitors to our websites that come from different geographic areas. Such aggregate information will not include information of any individual visitors to our websites.

The Company may provide personal and other information to a purchaser or successor entity in connection with the sale of the Company, a subsidiary or line of business associated with the Company, or substantially all of the assets of the Company or one of its subsidiaries, affiliates or lines of business.

The Company takes seriously any obligations it may have under applicable law concerning the collection of personal information from children who are under thirteen (13) years of age. Where appropriate, the Company will specifically instruct children not to submit personal information to our websites and/or will take reasonable steps to ensure that we obtain parental consent to such submission.

Parents should be aware that information that is voluntarily given by children or others in chat sessions, email exchanges, bulletin boards or the like may be used by other parties to generate unsolicited email or other contacts. The Company encourages all parents to instruct their children on the safe and responsible use of the Internet.

The Company takes measures to prevent unauthorized intrusion to its websites and the alteration, acquisition or misuse of personal information by unauthorized persons. Notably, user IDs and passwords submitted by users of our websites are encrypted using encryption mechanisms. However, the Company cautions visitors to its websites that no network, including the Internet, is entirely secure. Accordingly, we cannot be responsible for loss, corruption or unauthorized acquisition of personal information provided to our websites, or for any damages resulting from such loss, corruption or unauthorized acquisition.

The Company has procedures in place to keep your personal information accurate, complete and current for the purposes for which it is collected and used. You may review the information that you have provided to us and where appropriate you may request that it be corrected. If you wish to review your personal information please send a request to: Privacy Manager at Suite 100, 42 Overlea Boulevard, Toronto, Ontario, M4H 1B8.

We maintain a file of your personal information for the above-mentioned purposes. This file is accessible through Privacy Manager at Suite 100, 42 Overlea Blvd., Toronto, Ontario, M4H 1B8. Authorized Coca-Cola employees, agents and mandataries have access to your personal information.

If you wish to request access to, or correction of, your personal information in Coca-Cola's custody or control, or find out how we've used or disclosed that information, please make your request in writing to Privacy Manager at Suite 100, 42 Overlea Blvd., Toronto, Ontario, M4H 1B8. We may need to verify your identity before searching for or providing you with personal information. In some circumstances, we may not be able to provide access to your personal information, for example if it contains the personal information of other persons, if it constitutes confidential commercial information, or if it is protected by solicitor-client privilege. If we deny your request for access to, or refuse a request to correct, your personal information, we will advise you of the reasons for this refusal.

If you have any questions, requests or complaints about our personal information practices, please write to Privacy Manager at Suite 100, 42 Overlea Blvd., Toronto, Ontario, M4H 1B8.

When you access and interact with one of our websites, we may collect certain information often referred to as "click stream data." Such data may include the type of Internet browser and operating system you are using, the pages and information you accessed on our site, the total time spent on our site, and the domain name of the website from which you linked to our site. Also, where you have previously identified yourself in the registration process as affiliated with a particular business or organization, we may record the fact that a representative of your business or organization visited the site, along with other click stream data concerning that visit. We may associate click stream data with your personally identifiable information while you are actively logged onto our sites, in order to tailor our website to better match your interests and preferences. We will not obtain any click stream data when you are outside our sites, except the domain name of the website from which you linked to our site.

When you view one of our websites, we may store certain information on your computer. This information may be in the form of a small text file called a "cookie" and can help us improve your experience with our websites in many ways. This information stored on your computer's hard drive does not contain any personal information, but enables us to communicate more meaningfully with you. For example, cookies allow us to tailor a website to better match your interests and preferences. Notably, our websites use cookies to help understand which parts of our websites are most popular, where our visitors are going and how much time they spend there. Cookies are read only by the server that placed them, and are unable to execute any code or virus.

Also, where specific programs associated with our websites require a user ID and password, you have the option of requesting that we save your user ID and password so that you will not have to re-enter that information the next time you access the website. This function is accomplished by the placement of a cookie.

With most Internet browsers, you can erase cookies from your computer hard drive, block all cookies or receive a warning before a cookie is stored. Please refer to your browser instructions or help screen to learn more about these functions. Please be aware, however, that some features and programs of our websites may be unavailable to you if cookies are erased or blocked.

Some uses of cookies in connection with our websites may be under the control of unaffiliated entities that the Company retains for the management of certain programs and fulfilment of specific visitor/customer requests. The Company may require these entities to confine their use of cookies to the uses permitted by this Policy, but the Company cannot be responsible for third party uses of cookies.

This Policy applies solely to the Company's information-gathering and dissemination practices in connection with its websites in Canada, and does not apply to any of our data collection conducted offline or outside of Canada.

The provision of information by you is entirely voluntary and you have the right not to provide information. Subject to applicable law, you may have the right to receive certain information as to whether or not personal information relating to you is held by Company and to obtain a copy of such information that is sought. You may also have the right to require information, where appropriate, to be erased, blocked or made anonymous or to have data updated or corrected. If you do not wish Company to hold information about you or if you wish to have access to information, modify information, or object to any processing of information or if you have questions please contact Privacy Manager at Suite 100, 42 Overlea Blvd., Toronto, Ontario, M4H 1B8.

This Policy is the sole authorized statement of the Company's practices with respect to the collection of personal information through the Company's websites and the subsequent use and disclosure of such information. Any summaries of this Policy generated by third party software or otherwise (for example, in connection with the "Platform for Privacy Preferences" or "P3P") shall have no legal effect, are in no way binding upon the Company, shall not be relied upon in substitute for this Policy, and neither supersede nor modify this Policy.

The Company may revise this Policy from time to time. You should bookmark and periodically review this page to ensure that you are familiar with the most current version of this Policy. You can determine when this Policy was last revised by checking the "Last Revised" legend at the top of the Policy.